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Affiliate Software

A detailed comparison of affiliate software: a demonstration of our e-book resources.

Affiliate Management Software

You'll need software to automate the process of creating links, storing records of purchases, calculating commissions, allowing commissions to be viewed, and sending out payments. The software required runs not on your PC but on a server — either your own company server, the server of the ISP company hosting your site, or some third-party server. That gives you these options.
affiliate management software

 

 

  1. find your own affiliate partners and manage them by:

    • using software available on your hosting company's server (if they supply it).

    • using software on your payment service provider's server (if available)

    • purchasing software from a third-party and

      • installing it on your hosting company's server (if they'll let you).

      • installing it on your own server (if you have the expertise).

    • renting software from a third-party and

      • installing it your hosting company's server (if they'll let you).

      • installing it your own server (if you have the expertise)

      • running it on the third-party's server.

    • obtaining software from an ASP (application service provider) and

      • getting them to install it on your server.

      • getting them to run it on their server.

  2. hand over the matter entirely to an affiliate network: they locate affiliates for you, and manage them through software that

    • could be installed on your server, but

    • will probably need to be installed on their server.

You can see why most merchants take the second route, though there is now considerable overlap in what's on offer. Make sure the service or software does all you need by checking for these features:

  • server platform (Unix or Windows, possibly with Cold Fusion installed).

  • rental setup cost, monthly fees, any commissions and minimum rental period.

  • price if software is purchased outright.

  • extent that software can be customized to your needs.

  • whether potential affiliates can sign up automatically.

  • automatically creates links, banners and/or rotating banners for affiliates.

  • software allows pay by lead.

  • Software allows pay by sale.

  • rate can be adjusted to affiliate and/or extent of sales.

  • commission type: %, flat rate or reverse.

  • tiers of commission possible.

  • limits on number of affiliates and/or click-throughs per month.

  • Software can cope with offline sales.

  • sales information is readily exported to databases and/or accounting programs.

  • sign-up and sale notification is automated.

  • Commission tracking is automated.

  • tracking technology will work on most systems.

  • cookie life can be set (if cookies are the tracking technology).

  • integrates with your (or popular) shopping cart and payment gateways.

  • Software includes fraud prevention measures.

  • Software includes an email marketing facility.

  • what money-back guarantee exists.

  • technical support by email or toll-free telephone.

The table below compares the affiliate management software available for rental and/or purchase.

 
 
Price
US$
plat
setup fee US$
fee / month US$
pay by type
comm types
aut sign-up
aut com track
track
fraud prev
email
guar
notes
1
site
297
cold fusion
0
0
l s
% f r
yes
yes
cookie
yes
yes
6 m.
1 2
2
site
-
-
395
45
c l s
% f
yes
yes
cookie
yes
yes
-
1 3 4 5
3
site
-
U
75
35
c l s
% f
yes
yes
cookie
yes
yes
none
1 3 4 5 7 8 9 10 11
4
site
-
-
677
47
s
% f
yes
yes
-
yes
inquire
15
7
5
site
97
U W P
0
0
s
f
yes
yes
cookie
-
yes
none
3 4
6
site
-
-
99 +
25 +
c l s
% f
yes
yes
cookie
yes
yes
1 m.
1 3 4 5 9 10 12 13 14
7
site
-
U W
225-695
25
c l s
% f
yes
yes
cookie + cgi
yes
yes
none
1 3 7 9 10 14
8
site
395
U
0
0
c s
% f
yes
yes
cookie + cgi
-
yes
none
4
9
site
0-597
W U P
0
0
s
inquire
inquire
inquire
inquire
inquire
inquire
17
-
10
site
200
U P
0
0
inquire
inquire
yes
yes
inquire
yes
yes
90 days
3 4 9 18
11
site
-
-
-
69
inquire
inquire
yes
-
cookie
yes
-
20
19
12
site
199
U P
0
0
s
5 f
yes
yes
cookie
yes
-
none
4 21
 
key
 
 
headings
plat=platform, comm types=types of commission payable, aut com track=automated commission tracking, track=tracking technology, fraud prev=fraud prevention measures, email=email notification, guar=guarantee
 
platform
U=Unix, W=Widows, P=needs Perl in cgi bin, cold fusion=cold fusion must be installed on the server
 
pay by type
c=pay by click, l=pay by lead, s=pay by sale
 
commission type
%=commission on percentage basis, f=flat rate commission, r=reverse commission possible
 
notes
1=cookie life can be set, 2=also provide a hosting service at $19.95/month for purchasers of Aff_Manager where server does not run Cold Fusion, 3=commission adjustable to customer and extent of sales. 4= 2- and/or 3-tier affiliate sales tracking, 5= marketing and other services available, 6=introductory 30 days at $20/month, 7= first monthly fee is zero, 8=multi-language templates, 9=sales information exports to databases and Quickbooks, 10=integration with good range of shopping carts and payment gateways, 11=installation on your server costs $500, 12=employs Paypal for commission payouts, 13=optional $195 fee to integrate with your software, 14=hosting service available, 15=setup fee paid in 5 monthly installments, 16=part of an ecommerce hosting package with a trial run priced at $1, 17= free trial download, 18=price covers one year's download of all site programs, 19=essentially an ecommerce hosting package with included shopping cart, 20=free trial, 21=lifetime email support

 

Please note that this is a 'demo' page only: you'll need our e-book to get proper links for the sites listed.

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affiliate program comparisons
affiliate program comparisons
 

affiliate programs: introduction

 

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