Internet Marketing Ebook
'Internet marketing ebook' promotions often feature in websites
and email promotions. Are they worth the money?
The Professionals
We're going to be careful here. An Internet marketing ebook does
usually contain some valuable information. Many are written by
marketing
gurus who charge thousands for business seminars and conference
appearances. Any new angle, any small improvement in conversion
ratios, is important to a big ecommerce site, or to any large
business. Businessmen are canny creatures, and don't spend megabucks
on a whim, however much they enjoy these convivial get-togethers.
So, yes these books are useful, provided you're in a position
to benefit from the advice.
Marketing: Internet Methods
But before losing yourself in dreams of untold wealth, we'd suggest
you at least familiarize yourself with the main marketing marketing
methods of the Internet. These all work, and are proven to work:
search engine promotion:
resources
email marketing:
resources
affiliate programs:
resources
search engine advertising:
resources
offline advertising:
resources
Naturally, our e-book goes into
these more carefully, especially through its 3,000 selected listings.
You've Heard This Before
Selling is still selling, however, and you'll have noticed the
many marketing e-books and courses that use the street-stall barker's
techniques. Buy now, while stocks last. . . Not $79, not $59,
but just $49 for a never-to-be-repeated special offer. . . And
not only do you get the guide, but thrown in for free are. . .
worth hundreds. . I thought I knew everything, but this
guy. . . Do they work? Of course they do. We don't indulge
in such practices because we're not after the impulse purchase.
But the Internet is not wholly a new domain. Once you're at home
in cyberspace, and understand its special conditions, then you
should be able to give free reign to your marketing skills. You'll
find more information in our resource
listings in our ADVANCED GUIDE
TO ECOMMERCE, now in its seventeenth edition.
An overview . . .
- The Internet's most detailed guide to ecommerce: 230,000 words
/ 850 pages in pdf format.
- 160 reference sheets summarizing a particular aspect, with
advice and resources as appropriate.
- Over 3,100 resource listings grouped under 260 headings: each
hand-picked on its merits.
- Fourteen comparison tables in key product areas.
- A proven approach to planning ecommerce.
- Practical advice on improving sales and conversion ratios.
- An extended guide to pay-per-click and sponsored listings.
- Use of business blogs, advised and ill-advised.
- Practical security aspects: keeping yourself safe.
- Testing sites and ideas at negligible cost.
- Some 100 case studies, both general and dotcom failures.
- Notes on ecommerce strategies and use of the resource listings.
- Tutorials on AdSense, ePublishing, eBay, RSS feeds, commercial
blogging, ecommerce for free, widgets, seo revisited and using ppc effectively.
- Ten up-to-date surveys of ecommerce prospects worldwide.
- Insider information based on Internet research and our own
studies.
- Strategies to test customer behaviour and improve sales.
- Comes as an interlinked webpage ebook (2 Mb), a sequential
webpage compilation (2 Mb) and as a pdf document (4.6 MB). The
one purchase gives you all three documents, plus free updates
every six months.
Click here for
a full contents listing of the current edition.
Our
$37.50 e-book comes with a 30-day, no-questions-asked guarantee.
If not fully satisfied, then simply email us for a prompt and
full refund. Material is continually being checked and extended,
and purchase includes free six-monthly updates.
The e-book comes as three documents: interlinked webpage compilation
for ready reference (2Mb) a sequential webpage compilation (2
Mb) and as a PDF document (4.6MB, 850 pages) for extended reading.
The content is the same in all documents, but while the PDF document
can be read on all platforms, the webpage compilations can only
be read on Windows platforms ( Windows 98x, Me, 2000, XP and Vista
machines). Your one-time payment gives you all three documents,
plus free updates.
Our January 2011 free update will include a tutorial on collaborative websites and an updated list of internet payment service providers.
Ordering is quick and safe. Simply pay through your account or credit Simply pay through your account or credit
card on Paypal's secure order page for immediate downloading.
(Click the 'Redirection to Site' button after payment processing
for download instructions.)
