How To Write A Press Release: Listings
A good listing of resources for writing the killer press release.
Advertising Agencies
You may well decide to handle your own advertising, or find a
local company, but these directories will help you find what's
available, and the fees involved.
1. site. Helps you find websites
taking free ads.
2. site. Useful articles on
email marketing and other promotion strategies.
3. site. Portal for all aspects
of advertising, affiliate programs, etc. Good listing of ad agencies.
4. site. Very extensive listings
of ad agencies, US and worldwide, plus all manner of advertising
resources.
5. site. Consulting service
for US agency and client matchmaking. Represents 4,000 international
offices.
6. site. Directory of American
advertising agencies, organized by city.
7. site. Directory and resources
for advertising in the $380 billion US Hispanic market.
8. site. European Association
of Communications Agencies: Feature leading European agencies.
9. site. Large group with 12,000
members in 88 countries: newsletter and site search facility.
10. site. International group:
has analyzed more than 1000 leading brands, and 20,000 external
brands and links.
11. Site Very extensive listing
ad agencies worldwide at the University of Texas.
Getting the News Out
Many press bureaus specialize in market sectors: you can find
these with search engines and directories. Here is a short list
of general press bureaus.
1. site. Leading PR register
and source of media information.
2. site. 32,000 US media centers
listed in 3 volumes: from $224.
3. site. Communications service
for Public and Investor Relations professionals.
4. site. Software/ebook to generate
press releases: includes 6,800 US addresses. $99.
5. site. Press releases: submissions
$299, writing from $299, both from $499. Journalist resources,
plus advice on writing and submission of press releases.
6. site. Directory of US newsprint
sources: 25,000 listed.
7. site. Online directory or
CDs on US and Hispanic media networks.
8. site. Full press release
service. From $50.
9. site. Fax your press release
to media outlets. Range of services: fax is 25 cents/page.
10. Site $275 for submission
to 10,000 journalists and business professionals; $80 for additional
media.
11. Site Distribution to journalists,
editors, news organizations, financial websites, etc. $325/release
for national distribution.
12. Site Excellent information
source: 35,000 listed in media people finder, and 3,000 articles.
13. Site Public relations firm
that charges for press release creation and submission according
to results.
14. Site Extensive listings
of US media sources. $50/month.
15. Site Press release preparation
and distribution. Several services, e.g. $179 for them to write,
$99 for distribution to 2,500 magazines.
16. Site Leading international
news bureau. Many options, e.g. $500 for global distribution.
17. Site Press release services
for the larger company: international.
18. Site Free press release
service for Public Relations professionals.
19. Site Thorough coverage of
USA media outlets
20. Site Press services for
website promotion.
21. Site Eric Ward's selective
site review service for IT press.
22. Site Professional press
services from $149.
Background Reading
1. site. Advice from the Internet
Press Guild on getting the best from press releases.
2. site. Information sources
for Internet marketing and advertising companies, for you to see
what's entailed.
3. site. Extensive online resources
for PR professionals. Explore to understand the business.
4. site. Hundreds of free articles
on promoting your website, with reviews of services and products.
E-Book
Need access to these sites? Our e-book
has over 3,000 different listings.
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