YOUR STRATEGIC ADVANTAGE

Don't be bamboozled into spending anything until you really know what works.

The ADVANCED GUIDE TO ECOMMERCE, now in its seventeenth edition, is the acknowledged handbook for the astute e-marketer — concise, plainly-written and packed with information unavailable elsewhere.

An overview . . .

• The Internet's most detailed guide to ecommerce: 230,000 words / 850 pages in pdf format.
• 160 reference sheets summarizing a particular aspect, with advice and resources as appropriate.
• Over 3,100 resource listings grouped under 260 headings: each hand-picked on its merits.
• Fourteen comparison tables in key product areas.
• A proven approach to planning ecommerce.
• Practical advice on improving sales and conversion ratios.
• An extended guide to pay-per-click and sponsored listings.
• Use of business blogs, advised and ill-advised.
• Practical security aspects: keeping yourself safe.
• Testing sites and ideas at negligible cost.
• Some 100 case studies, both successes and dotcom failures.
• Notes on ecommerce strategies and use of the resource listings.
• Tutorials on AdSense, ePublishing, eBay, RSS feeds, commercial blogging, ecommerce for free, widgets, collective intelligence, seo revisited and using ppc effectively.
• Ten up-to-date surveys of ecommerce prospects worldwide.
• Insider information based on Internet research and our own studies.
• Strategies to test customer behaviour and improve sales.
• Comes as an interlinked webpage ebook (2 Mb), a sequential webpage compilation (2 Mb) and as a pdf document (4.6 MB). The one-time purchase gives you all three documents, plus free updates every six months.

   

  Click here for a full contents listing of the current edition.

Our $37.50 e-book comes with a 30-day, no-questions-asked guarantee. If not fully satisfied, then simply email us for a prompt and full refund. Material is continually being checked and extended, and purchase includes free six-monthly updates.

The e-book comes as three documents: interlinked webpage compilation for ready reference (2Mb) a sequential webpage compilation (2 Mb) and as a PDF document (4.6MB, 850 pages) for extended reading. The content is the same in all documents, but while the PDF document can be read on all platforms, the webpage compilations can only be read on Windows platforms ( Windows 98x, Me, 2000, XP and Vista machines). Your one-time payment gives you all three documents, plus free updates.

Our January 2011 free update will include a tutorial on collaborative websites and an updated list of internet payment service providers.

Ordering is quick and safe. Simply pay through your account or credit card on Paypal's secure order page for immediate downloading. (Click the 'Redirection to Site' button after payment processing for download instructions.)

 

No product placements. No wishful thinking. Just the facts.

 

Company  | Index Page  | eBook Contents | Email

Copyright © 2002 2003 2004 2005 2006 2007 2008 2009 2010 LitLangs All Rights Reserved