Online Selling: The Real Horror Story

Selling online? Then you'll know the problems.

More companies using your keywords. More companies with online selling advantages you can't match: bulk supplies, automated systems, teams of marketing specialists, click-through spends of tens of thousands monthly. All aimed to see you out of business — even more so now the economic downturn has sharpened competition.

There is no alternative to grasping the whole picture, and our Guide takes you through all the stages of planning, building and running an online selling business. Do you have the right sort of business for the Internet? Our Guide shows you how to find out. Do you have the expertise and capital to succeed? Again the Guide will help you to assess your chances. Could a website actually harm your company? Yes it could: the Guide shows why.

How do we know? Because we're continually experimenting, and checking on the work of others. We have consistently developed our Guide through the changing fortunes of online selling, from the doldrums after the dotcom collapse to today's innocent belief by many fledgling e-marketers that no such guide is needed. A few minutes with our publication will show how easily you can go wrong.

Thousands of hours of research are summarized in this our Twentieth Edition, and even what we display on webpages here is listed on leading business directories — though much out of date, being just an indication of what our e-book contains: practical advice, case histories, pay-per-click strategies, business blogs, security advice, etc.

Our price won't break the bank, and you'll find e-books at twice the price with material that we cover adequately in just one small part of our Guide. For many areas we have the Internet's largest resource listings: competitive hosting, shopping carts, payment service providers, affiliate solution providers. . .

Type 'online selling guide' into Google, and you'll see how well Ecommerce Digest is ranked — always in the top 10, often in the top 5 — against a competition of 93 million competing sites. In the difficult field of ecommerce, our index page has top ten listings in 9 of the leading search engines, and three quarters of our 80 interior webpages have top ten listings in Google, Yahoo and MSN. The rankings were achieved cheaply, without tricks, and by methods the Guide describes — click here for a table of contents, and more details.

Entrepreneurs, SMEs, universities and public companies in 55 countries across the world have come to trust our impartial review of the facts. Free updates appear regularly, and over 95% decide to keep the e-book after the 30-day free evaluation period.

Thousands of companies are beating the competition with the strategies revealed in this in-depth analysis of online selling. Why not see for yourself?

Researchers and students who do not wish to purchase the Guide are recommended to visit Ecommerce Business Studies, which lists the best sites for ecommerce case studies, statistics, business help and advice.

 

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